Adding Meta Tags to Blogger

            Addings meta tags to your Blogger Blogspot blog is the first thing to do right after creating blog to increase the SEO of your blog . It is only the META tags that plays vital role in search engine rankings although many key factors are there , but this one is one of the top factors, better keywords , what you get is Better SEO and better traffic to blog .
So lets see how to add Meta content in blogger :
First of all , What are Meta Tags?
            Meta tags are HTML tags that provide more additional information about your blog that is invisible , in short cannot be seen by visitors but available to all search engines google , yahoo , bing , altavista etc. The meta description tags/keywords provides a short summary of the page content. The keyword meta tags show the keywords and keyword phrases a visitor might use to find your blog. 

              Because of abuse of meta tags search engines have become smarter and most no longer place emphasis on keywords to establish page ranking however keyword meta tags are still used by some search engines so it is a good idea to include them.Meta tags and meta descriptions has be inserted into your Blogger Blogspot blog template and is very easy process and it does not even slow down your blog . It will work a long way for improving the placement of your blog in search engine results.
        Simply placing a meta tag description in your Blogger template is problematic because Blogger will use the same meta tags for all pages in your blog. This means that every entry that Google has for your site will show in search results with the same description. This solution would result in reduced traffic rather than increased traffic. However there is a way to add meta tags to the home page of your blog only which will not affect post pages in your blog. In this way visitors will find the home page of your blog in search engines by the use of appropriate keywords and a site description and by submitting sitemaps feed .
How to Add Meta Tags to a Blogger Blogspot Blog Home Page
Login to Blogger
Navigate to Layout > Edit HTML
Back up your template as a precaution by downloading full template.
Check the Expand Widget Templates box
Find these lines which will be near the top of your template:

<b:include data='blog' name='all-head-content'/>
Paste the following code right below   <title><data:blog.pageTitle/></title>

<b:if cond='data:blog.url == data:blog.homepageUrl'>
<meta content='Place your blog description here' name='description'/>
<meta content='Place your blog keywords here(separated by commas)'
Enter your blog description between the single quote marks under description.
Maximum 150 characters
Enter the keywords of your blog between the single quote marks under keywords. Ensure you separate each keyword or keyword phrase by a comma. Make sure your keywords do not exceed 200 characters
By way of example

Click on the Save Template button . To see your description in action you can either navigate to your blog's home page and click on view source in your browser or enter your blog url in gogle search and you will see same description as you have edited on Meta field .

How to Add Meta Tags to a Blogger Blogspot Blog Individual Post :
Even if you search for specific post title in google , you will still see same meta content even for that post link , so its better to add Meta for every post , but that may create havoc as there should not be so much Meta content . Best idea is to add Meta only to the most important or you can say killer posts in which you get the must traffic .
Follow similar manner as for adding meta tags to the Home Page just
Add the following in the <head> section of your Blogger template. Enter this code below the Home Page code above you have just entered:
<b:if cond='data:blog.url == "http://url of your post"'>
<meta content='keywords pertaining to your post' name='keywords'/>
<meta content='crafted description of your post' name='description'/>

Here is an example of optimized meta tags for this post:

  <b:if cond='data:blog.url == ""'>
 <meta content='' name='keywords'/>
 <meta content='' name='description'/>

Search engines no longer place too much emphasis on keywords but on title posts some still do so it is worth adding keywords. Avoid using the same or similar keyword as search engine may stop indexing site if considered as spam .The maximum number of keywords recommended is around 20 that matched blog content perfectly .
Ensure Maximum characters for Title Tag -  60Site Description -  150 , Keywords -  200


fio @ Vintage Diamond Engagement Rings said...

nice tutor
that absolutely the way to make blogspot more SEO. I read from other articles, it's better way to perform in google

Action Figure Toy said...

I'm using this step too
and as I can say, this tutor is really helpful
this is the right seo guide for blogspot platform

Anonymous said...

i canot do this by using the above script.
can u plz guide me

Anonymous said...


when i used the script in the head, below the title tag closing and above the (<![CDATA[/* ), it is giving error message...

Your template could not be parsed as it is not well-formed. Please make sure all XML elements are closed properly.
XML error message: Open quote is expected for attribute "{1}" associated with an element type "cond".

pl help me....

qwertyweb said...

There is no mistake in the code , check your blog html code again , it definitely works well

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Anonymous said...

I'm new to this and this info helped a lot but I don't understand one thing.
If the descriptions or keywords from my meta tags or homepage have the same term "hypnosis" in a lot of the different post meta tags, will it be considered keyword spamming? Or is it only keyword spamming if the word is repeatedly used in one meta tag? My page is
If you have a minute I'd like it if you could look over my source page and send me a message if my tags are correct because I'm still not seeing the description in google.
Thanks for the info.

qwertyweb said...

Your tags are correct but your blog is not indexed by google , submit it with your feed atom / rss sitemap so that you can see description in google

blackartist said...

hi there
I have added the script as mentioned above. But I get error message while saving my template.
Your template could not be parsed as it is not well-formed. Please make sure all XML elements are closed properly.
XML error message: Element type "meta" must be followed by either attribute specifications, ">" or "/>".

Although all my "<" & "/>" are entered properly. Kindly help me out as I am unable to add the meta tags to more than one page.

web informer said...

thnx, this post is really helpful. i'm a newbie with all this stuff and this post really did help me add meta tags to my site. tnx a lot dude

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